EZRentOut (now part of AssetSonar) started as an asset tracking tool and expanded into rentals. While it covers basics, its rental-specific features can feel bolted on. Ultimate RMS was purpose-built for rental businesses from day one.
Ultimate RMS
$49/mo
No per-user fees — generous team limits on every plan
EZRentOut
$65/mo
Per-user tiers — additional users cost more
See how monthly costs compare as your team grows
| Team Size | Ultimate RMS | EZRentOut |
|---|---|---|
| 3 users | $49 | $195 |
| 5 users | $149 | $325 |
| 10 users | $149 | $650 |
| 20 users | $299 | $1,300 |
| Feature | Ultimate RMS | EZRentOut |
|---|---|---|
| Core Features | ||
| Inventory management | ||
| Booking & scheduling | ||
| Quotes & invoicing | Basic | |
| Customer portal | Limited | |
| Online booking widget | ||
| Real-time availability | ||
| Pricing & Billing | ||
| No per-user fees | ||
| Stripe integration | ||
| Online payments | PayPal only | |
| Automatic late fees | ||
| Damage waivers | ||
| Experience | ||
| Modern UI | ||
| Mobile responsive | Partial | |
| Setup time | < 1 hour | Hours |
| Free trial | 14 days | 15 days |
| CSV export | ||
Designed from the ground up for rental businesses — not retrofitted from asset tracking software.
Full quote-to-invoice workflow with online payments, not just basic order tracking.
Embeddable booking widget lets customers browse and request quotes directly from your website.
Your whole team gets access at one flat rate. No surprise costs as you grow.
We believe in honest comparisons — here's what EZRentOut does well
Asset Tracking
Strong barcode/RFID tracking from their asset management roots, useful for large inventories.
IT Asset Management
Better suited if you also need to track internal IT assets alongside rental inventory.
Start your free 14-day trial today. No credit card required.
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